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Economy"The Internet allows me to be throughout Spain"

“The Internet allows me to be throughout Spain”

Rural Population Growth in Spain

Seven Consecutive Years of Increase

According to the Municipal Register of Inhabitants published by the National Institute of Statistics (INE), towns with fewer than 5,000 inhabitants have seen their population rise for seven years in a row. In 2024 alone, these small municipalities gained 22,020 residents. Since 2018, the cumulative increase reaches 163,027 people.

What Drives the Growth?

Public Policies and Aid Programs

Initiatives such as CaixaBank Land of Opportunities provide economic aid, training, and support to rural entrepreneurs. These measures are seen as essential tools to reverse depopulation and attract new residents to rural areas.

Entrepreneurship as a Magnet

Carlos Ramos, CEO of Rural Talent, notes that “young people want to stay and try.” This mindset leads them to explore new forms of employment and innovation within traditional projects. Entrepreneurship becomes a key factor for retaining youth in provinces where the business fabric is weaker.

Rising Employment, Especially Among Women

Even though the vegetative balance (births minus deaths) remains negative, the number of employed people in rural areas has grown since 2018, with a notable increase among women. Around 40% of new residents come from other Spanish municipalities, while the rest include foreign arrivals linked to overall demographic growth.

Regional Contrasts

Despite the national upward trend, certain regions continue to lose population in all small municipalities: Galicia, Asturias, Extremadura, and Castilla y León. A Bank of Spain study ranks Spain as the fourth European country with the most municipalities at risk of depopulation, trailing only Estonia, Finland, and Latvia.

Voices from the Field

Lidia Cerdá – Founder of Aloe Vitae

Lidia Cerdá, who lives in Alfafara (Alicante, 419 inhabitants), stresses the importance of communication:

“Let people know that the rural world is really full of opportunities, that there are many people who do have the vision to invest in quality products, even if they are more expensive.”

She highlights how internet access and social media have transformed her natural‑cosmetics business, allowing her to ship orders across Spain and gain visibility far beyond her village.

Zuriñe García – The Wench of the Networks

As a content creator for local businesses, Zuriñe García points out that collaboration reduces isolation:

“When you go out with a group, they come amazed and you are working outdoors; it’s a luxury.”

Ernesto Miralta – Creator of Barconatura

Ernesto Miralta, who runs a river‑tourism experience in the Alagón Valley (Cáceres), adds that working outdoors with a team turns challenges into rewarding experiences.

Enabling Conditions for Rural Entrepreneurship

The National Strategy against the Demographic Challenge emphasizes several priority lines:

  • Improving connectivity and equitable access to services
  • Administrative simplification
  • Promoting public‑private collaboration
  • Stimulating the creation of local opportunities linked to business initiatives and employment adapted to the territory

These conditions aim to tackle the main challenges identified by entrepreneurs: dissemination, logistics, and the feeling of working alone. Programs like CaixaBank’s facilitate networking sessions, helping rural innovators build alliances and overcome fear.

Conclusion

Spain’s rural municipalities have experienced seven straight years of population growth, driven by a mix of public aid, entrepreneurial spirit, and improved digital connectivity. While certain regions still face depopulation pressures, the success stories of young entrepreneurs show that with the right support—financial, educational, and technological—rural areas can become attractive places to live, work, and innovate. Continued focus on communication, infrastructure, and collaborative networks will be key to sustaining this positive trend.

Source: https://www.levante-emv.com/ (article reference)

Images Credit: www.diariodeibiza.es

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